Natlaie, thank you very much for your mention, and your link to my Google+ post. It is an ireinesttng time for those ireinesttng in marketing via Social and Digital Media. As we see Business Pages open up legally on Google+, we will see more and more firms and other businesses build pages to make sure they are there. The urgency to get there exists, but users don't exactly know why because it's still, in large part, a mystery service. I would much rather take my clients down a path of creating a Marketing Plan that outlines they who, what, when, where, how and how much before they spend countless hours tackling yet another marketing tactic, which is what Google+ is, without understanding why they are there. Time and resources are in great demand, so I urge firms to make sure they act strategically about their intentions. Again, thanks for your kind and generous mentions!